Effective SEO starts with knowing what your website truly needs and creating a plan to reach those goals. As an SEO specialist based in the Philippines, I use data-backed strategies to boost your online visibility and deliver measurable results. Let’s work together to build a strategy that elevates your business.
Results start with the right partner—work with a certified SEO expert from the Philippines.
I'm Essau, an SEO Specialist from Cebu
If you’re looking for an experienced SEO specialist, you’re in the right place. I focus on helping businesses grow online through smart, data-driven, and effective SEO strategies that get real results.
About me
Hi, I’m John Essau Florin, an SEO Specialist based in the Philippines. I help businesses strengthen their online visibility through customized SEO solutions from benchmarking and technical audits to on-page optimization, local SEO, and performance reporting.
Thanks to hands-on training at the PinoySEO Bootcamp, I’ve built a strong foundation in SEO strategy and implementation. I have the skills to boost website performance, improve search rankings, and drive more organic traffic by aligning each strategy with business goals and data insights.
How can SEO benefit your brand?
Increases Visibility and Attracts Targeted Traffic
SEO helps your business appear at the top of search results when potential customers are actively looking for your products or services—bringing in high-quality, organic traffic without relying on paid ads.
Builds Credibility and Trust
Ranking higher on search engines signals to users that your business is reputable and authoritative. A well-optimized website with valuable content improves user experience and builds trust over time.
Delivers Long-Term And Cost-Effective Results
Unlike paid advertising, the benefits of SEO compound over time. A strong SEO strategy can generate consistent traffic and leads for months or even years, making it a smart investment for sustainable growth.
What I Can Do for You
01.
Technical SEO
Improve your website’s infrastructure by fixing technical issues like crawlability, mobile-friendliness, and site speed to help search engines index your content effectively.
02.
on-page SEO
Optimize website content and structure, including meta tags, headings, and internal links, to improve search engine visibility and user experience.
03.
Off-Page SEO
Build your website’s authority through high-quality backlinks and external signals to boost your rankings on search engines.
04.
Website Audit
Evaluate your website’s overall health by identifying technical errors, SEO gaps, and performance issues to uncover opportunities for improvement and ensure it aligns with best practices.
05.
Keyword Research and mapping
Discover high-value keywords relevant to your business and organize them strategically across your website to target the right audience and improve search engine visibility.
06.
Data Benchmarking
Refine existing website content by enhancing keyword usage, structure, and readability to better align with search intent and boost your search rankings.
Tools that I use
These are the trusted platforms and tools I use to deliver effective SEO services.
Google Analytics for tracking and analyzing website and user behavior to make data-driven marketing decisions.
Google Search Console helps me monitor site performance on Google and fix indexing or visibility issues.
Yoast my go-to WordPress plugin for optimizing content and improving on-page SEO.
Screaming Frog useful for crawling websites and spotting technical SEO problems like broken links or missing tags.
Ubersuggest I use this for quick keyword research, SEO audits, and content ideas.
Ahrefs perfect for digging deep into backlinks, keyword rankings, and competitor strategies.
SEMrush an all-in-one tool I use for keyword tracking, site audits, and checking out what competitors are doing.
WordPress I use this to build and manage websites quickly and efficiently.
Elementor great for designing custom WordPress pages without needing to code.
Canva my favorite tool for creating engaging graphics and social media posts with ease.
Certificates
- PinoySEO
- HubSpot SEO
- Google Digital Marketing & E-commerce
Associated with
